A free, DIY, consumer product that’s monetized by advertisers. Consumers can create a free, one-page website for their event. The site will display user-provided copy and photos related to the user’s event, as well as local and national ads specific to the event type. For example, on a wedding site, local ads for florists, caters, hotels may appear, as well as national retail brands like Target, Crate & Barrel.

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